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From Creative to Spend — Don't Miss a Move.
BROADCAST. CTV. LOCAL. FAST.
Unlock Comprehensive, Real-time TV Ad Intelligence Across Every Market.
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AdImpact's innovative ad intelligence solutions are built for the future of shifting consumer behavior. Keep up with the latest ad activity across markets and screens — on your terms.
Our real-time data delivery and flexible tools are tailored to help you see the true value of your advertising investments, the impact it has on your audience, and on your return.
Let's Talk
We'll help you find the right solution for your business
Our Impact Keeps Growing.
What We
Deliver
TRENDS
AdImpact unlocks real-time ad activity across TV screens, spanning all 210 DMAs. Gain valuable insights on advertisers running on CTV apps within two days of campaign airing.
INTELLIGENCE
Access real-time political ad intelligence to track opponent strategies, optimize media buys, and respond effectively to campaign messaging. Leverage electoral ad spending and occurrences from the federal to the local level on linear and CTV.
MATTERS
Understand viewership of stations, programs, and apps by zip code across the country. Learn about the modality of consumers watching TV and unlock deeper insights into when and where ads run across TV and streaming.
MEDIA BUYING
The Potomac platform is built for the unique challenges of political media buying. Specialized automation, integrations with audience data providers, electronic ordering and more all in one unified platform — spend time on what matters.
UNIQUE VALUE
Access post campaign measurement including incremental reach analysis for campaigns running across DSP platforms compared to the rest of the TV ecosystem. Understand the unique value of your platforms with superior local coverage across all DMAs in the US.
TRENDS
INTELLIGENCE
MATTERS
MEDIA BUYING
UNIQUE VALUE
AdImpact unlocks real-time ad activity across TV screens, spanning all 210 DMAs. Gain valuable insights on advertisers running on CTV apps within two days of campaign airing.
Access real-time political ad intelligence to track opponent strategies, optimize media buys, and respond effectively to campaign messaging. Leverage electoral ad spending and occurrences from the federal to the local level on linear and CTV.
Understand viewership of stations, programs, and apps by zip code across the country. Learn about the modality of consumers watching TV and unlock deeper insights into when and where ads run across TV and streaming.
The Potomac platform is built for the unique challenges of political media buying. Specialized automation, integrations with audience data providers, electronic ordering and more all in one unified platform — spend time on what matters.
Access post campaign measurement including incremental reach analysis for campaigns running across DSP platforms compared to the rest of the TV ecosystem. Understand the unique value of your platforms with superior local coverage across all DMAs in the US.
(Disney)
for Progress
New Jersey
Supreme Court
Dynamic, Real Time Ad Analysis.
Track the latest ad moves with comprehensive coverage across streaming and linear in every market — cost, placement, messaging, and full creative access.
What can we help you with?
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GO HYPER-LOCAL
Leverage TV ad exposure for audiences across all 210 DMAs with zip code level detection.
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GET CLEAR ANSWERS, FAST
Near real-time data delivery via daily data service and customized SaaS based UI access.
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MEASURE MORE EFFECTIVELY
Pre and post campaign insights showcase the value of media, and the impact on your customers.
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SECURE YOUR COMPETITIVE EDGE
Understand how your business strategy compares to your competitors.
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AdImpact
At AdImpact, we don't just understand the present; we equip our clients to anticipate and shape the future of advertising.
- PROPRIETARY AD CATALOG
Our proprietary ad catalog contains over 1.5 million unique creatives and extensive metadata fields that make it easy to find exactly what you are looking for, at the market level.
- WHAT'S TRENDING
Use our interactive panels to see trending performance compared to competitors and save the most useful visualizations to a custom dashboard.
- KNOW THE LANDSCAPE
Our Landscape panel provides at-a-glance insights in a fully interactive panel including a market map and list, ranking each market’s performance by spend or impression.
